Overview
Growth Product management focuses on strategies that drive user acquisition, engagement, and retention. This introduction will help students understand the key concepts and tools used by growth product managers. By learning about growth metrics and experimentation, students will gain insights into how to create products that not only attract users but also keep them coming back.
📚 Key Learning Objectives
- ✓ Identify key growth metrics for products
- ✓ Analyze user feedback to improve product features
- ✓ Design and conduct experiments to test growth strategies
- ✓ Develop a growth roadmap for a product
- ✓ Evaluate the effectiveness of growth initiatives
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